The ‘Why’ and the ‘How’: Leadership and Management in Culture Transformation
The ‘Why’ and the ‘How’: Leadership and Management in Culture Transformation Read More »
Edward Murphy
Customer Experience: The Keystone for Business Success
In a recent discussion with Vinay Parmar, I was struck by his suggestion that the title of Chief Customer Officer should be changed to Chief Collaboration Officer. This point is particularly timely, as Beth Karawan 🍩, co-founder and EVP of ImprintCX, highlighted in a recent Women in CX ™ presentation, emphasizing the central role of
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Can Global Shared Services and Customer Experience Co-exist?
Global Shared Services (GSS) teams do not have customers in the traditional sense. Still, the Business Units (BUs) they serve have the same expectations as conventional B2B customers: effortless and consistently excellent experiences that allow them to focus more on the customer and provide increased value. However, in the rapidly changing business environment, the original
Can Global Shared Services and Customer Experience Co-exist? Read More »
