You can’t shortcut your way to CX ROI. Blog Post / Ed Murphy You can’t shortcut your way to CX ROI. Read More »
Do we really need “HX”? Or do we just need to do CX right? Blog Post / Ed Murphy Do we really need “HX”? Or do we just need to do CX right? Read More »
THE IMPACT GUIDE TO JOURNEY MAPPING: THE FUTURE OF JOURNEY MAPPING – INTEGRATING CJM AND VALUE STREAM MAPPING Blog Post / Ed Murphy THE IMPACT GUIDE TO JOURNEY MAPPING: THE FUTURE OF JOURNEY MAPPING – INTEGRATING CJM AND VALUE STREAM MAPPING Read More »
THE IMPACT GUIDE TO JOURNEY MAPPING: GOING DEEPER – EMOTIONAL GAPS, MOMENTS OF TRUTH, AND ORGANIZATIONAL REALITY Blog Post / Ed Murphy THE IMPACT GUIDE TO JOURNEY MAPPING: GOING DEEPER – EMOTIONAL GAPS, MOMENTS OF TRUTH, AND ORGANIZATIONAL REALITY Read More »
THE IMPACT GUIDE TO JOURNEY MAPPING: MAPPING AS A BUSINESS STRATEGY – NOT A CX EXERCISE Blog Post / Ed Murphy THE IMPACT GUIDE TO JOURNEY MAPPING: MAPPING AS A BUSINESS STRATEGY – NOT A CX EXERCISE Read More »
The IMPACT Guide to Journey Mapping: JUMPING INTO PERSONAS TOO EARLY Blog Post / Ed Murphy The IMPACT Guide to Journey Mapping: JUMPING INTO PERSONAS TOO EARLY Read More »
Starting a successful CX program is a lot like bringing home a new puppy. Blog Post / Ed Murphy Starting a successful CX program is a lot like bringing home a new puppy. Read More »
Misaligned Stakeholders = Inconsistent Customer Experiences Blog Post / Ed Murphy Misaligned Stakeholders = Inconsistent Customer Experiences Read More »
