AI Strategy

AI DIDN’T FAIL—OUR INVESTMENT LOGIC DID

Enterprise technology adoption is often framed as a race. Speed signals relevance. Early pilots signal momentum. Announcements signal progress. This framing has become especially visible in the current AI cycle, where rapid experimentation and public signaling are often treated as proxies for strategic maturity. AI, however, is not the cause of this behavior. It is […]

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Serving AI-Empowered Customers: The New Competitive Advantage

Blog Post / Ed Murphy

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AI isn’t a magic wand; it’s a litmus test.

Article / Ed Murphy

AI has redefined what “good” customer experience looks like. Not long ago, customers were (somewhat) patient. They accepted 24-hour email turnarounds and clunky handoffs between support channels. Those days? Gone. Today, customers expect: But here’s where businesses often get it wrong: They think slapping a chatbot on their website or bolting AI onto outdated systems

AI isn’t a magic wand; it’s a litmus test. Read More »

AI DIDN’T FAIL—OUR INVESTMENT LOGIC DID

Serving AI-Empowered Customers: The New Competitive Advantage

AI isn’t a magic wand; it’s a litmus test.

High Impact.

High Reward.